We came from this world.
Alphana was founded by a team that spent years inside the music industry, watching the gap between what music deserved and what it received grow wider every year.
We saw creative teams running on fumes. Catalogs full of incredible music sitting in the dark because no one had time to make it visible. AI tools that promised to help but flooded the world with noise.
We started Alphana to build what we wished existed: a creative engine that gives every song the visual life it deserves, without sacrificing the taste and craft that music demands.
The Team

Sebastian Mourra
CEO & Co-founder
Over a decade in the music industry, including marketing leadership at Universal Music. Repeat founder with successful exits. Sebastian leads Alphana's vision: making every song visible at the scale the industry demands.

Elizabeth Colina
CDO & Co-founder
Repeat founder who has led product, design, and operations across multiple ventures, including a successful acquisition. At Alphana, she defines the creative vision and ensures that scale never comes at the cost of craft.

Andre Lacke
Founding CTO
Repeat technical founder and the architect behind Alphana's AI-native workflow engine. Andre built the system that lets creative teams design once and deploy everywhere, with the intelligence to learn and improve with every campaign.
What we believe
We believe AI without artistry is noise. And creativity without reach is a whisper.
We believe every song deserves to be seen. The deep cut from 2012. The B-side that never got its moment. The artist waiting for their visual identity to catch up with their sound.
We believe music is just the beginning. Wherever creative catalogs sit waiting, we want to bring them to life.
Where we are
Alphana is working with one of the largest music companies in the world and expanding internationally. We're a small team building infrastructure for the next era of music.
Want to be part of what we're building? Get in touch →